NEC Main Event
A high-energy esports championship in Lagos featuring top Nigerian teams, creators, and fans. NEC blends competitive gameplay with music, entertainment, and storytelling to crown national champions and celebrate youth culture.
Partnerships & Sponsorships
Nigeria’s flagship esports & youth culture platform.
The Nigeria Esports Cup (NEC) and the School Esports Education Tour connect brands, institutions, and organizations to students, gamers, and young creators across Nigeria through competition, education, and live experiences.
Programs
NEC • School Tour
Focus
Esports • Education • Culture
Location
Lagos + multi-state tour
About the Nigeria Esports Cup (NEC)
NEC is set to become Nigeria’s flagship national esports championship—an annual gathering that brings together top teams, rising talents, gaming communities, entertainment acts, and culturally relevant experiences.
- Annual live event in Lagos, Nigeria.
- Multiple game titles across mobile, console, and PC.
- Mix of competition, music, culture, and youth-centered engagement.
School Esports Education Tour
Ahead of NEC, the School Esports Education Tour visits secondary schools across multiple states, introducing esports, digital careers, and responsible gaming to thousands of students.
Each stop features an esports & digital future session, live game demos, sponsor activations, and talent registration for future NEC pathways.
NEC + School Esports Education Tour in one ecosystem.
Together, NEC and the School Tour create a pipeline from classroom to main stage—educating young people about opportunities in gaming, media, and technology, and giving brands a national platform to engage them.
Why NEC matters
NEC aims to be the largest annual esports and youth culture event in Nigeria, spotlighting local talent, connecting brands to digital-first audiences, and creating economic and creative opportunities in the gaming ecosystem.
Secondary School Campus Tour
A multi-state school tour across Nigeria introducing esports as a real academic, career, and personal development pathway for students, with talks, demos, and on-site talent registration.
Tour objectives
Educate students on roles in gaming, production, casting, media, and tech; promote responsible gaming and digital literacy; and build early-stage talent pipelines for future NEC events and youth-focused initiatives.
Choose the route that fits your brand.
You can partner with us long-term across NEC and the School Tour, or focus on targeted sponsorship around a season, title, or state. We’ll help you design the right entry point.
Partnerships
Multi-touch relationships across NEC seasons and the School Esports Education Tour. Ideal for brands that want to build a long-term, meaningful presence with young audiences.
- Integrated presence across NEC & School Tour touchpoints.
- Joint education and awareness campaigns around esports careers and digital skills.
- Co-branded content, highlight reels, and social storytelling.
- Campus and community activations aligned with your brand’s objectives.
- Custom reporting on reach, impressions, and engagement across both programs.
Best for:
Brands that want to be seen as contributors to opportunity and skills, not just logos on assets.
Examples:
- Education & skills platforms
- Technology & connectivity providers
- Financial services & youth-focused products
- Media & entertainment networks
Sponsorships
Focused exposure around specific NEC seasons, game titles, or School Tour states. Ideal for brands that want high-impact visibility and targeted campaigns.
- Naming rights for tournament stages or specific segments.
- Branding across the esports arena, halls, and key event zones.
- Presence on event merch, school packs, and gift items.
- Booths, experience zones, and live activations with attendees.
- Media & livestream visibility across YouTube, TikTok, Instagram, and recap content.
Best for:
Brands with a seasonal campaign, product launch, or specific window to drive awareness.
Examples:
- Consumer and lifestyle brands
- Devices, peripherals, and accessories
- Apps, platforms, and digital services
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States targeted nationwide (long-term vision)
0
States covered in initial School Tour
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+ students & gamers projected across programs
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game titles & experiences represented
Sponsorship packages for NEC Season 1.
NEC Season 1 offers headline, gold, silver, and custom sponsorship packages designed to match your brand’s ambitions, from full-season ownership to focused campaign support.
Headline Sponsor
Nigeria Esports Cup — Powered by [Sponsor Name]
- Naming rights for NEC Season 1.
- Premium logo placement on stage, screens, merch, and digital assets.
- Brand integration in team walkouts, trophy ceremonies, and show segments.
- Major booth and experience zone in high-traffic areas.
- Featured mention in PR, interviews, recap videos, and highlight content.
Package value: ₦35,000,000
Gold Sponsor
High-visibility partner across the arena and content.
- Logo on major branding assets across the esports arena and event zones.
- Presence in key media outputs and select highlight segments.
- Premium booth space with room for activations or challenges.
- Opportunity to host a branded challenge or mini-activation.
- Extended placement on NEC platforms for a defined period.
Package value: ₦20,000,000
Silver Sponsor
Support the event and stay visible to the community.
- Logo on banners, digital screens, and the official NEC website.
- Recognition during key opening and closing segments.
- Logo included in curated highlight reels.
- Access for on-ground representatives at the event.
Package value: ₦10,000,000
Custom Sponsorship
Build something tailored to your brand’s goals.
- State-specific support for the School Esports Education Tour.
- Segment-based sponsorship (e.g., entertainment, creator zone, tech lab).
- Product-focused activations, sampling, or themed challenges.
- Flexible structures that align with your timelines and budgets.
Available on request – we co-design with your team.
Organizing Partner: for Nigerian esports organizations.
Beyond brand sponsorships, NEC opens limited Organizing Partner seats for established Nigerian esports organizations that want to help build, shape, and co-own the NEC platform as part of the official organizing structure.
What is an Organizing Partner?
Organizing Partners are esports organizations that join 3 Crown Esports in planning, operating, and scaling NEC. They become part of the official organizing team with profit participation, access to operations, and long-term influence on the event’s direction.
- Participate in joint planning and decision-making.
- Access operational documents and event playbooks.
- Hold roles in key event departments (production, logistics, media, etc.).
- Priority involvement in future NEC editions.
Benefits for Organizing Partners
Organizing Partners receive both revenue participation and top-tier visibility benefits, similar to headline sponsors, plus co-organizer recognition.
- Shared profit pool from ticketing, sponsorships, vendor fees, and media rights.
- Top-tier logo presence on stage, screens, event materials, and selected apparel.
- Branding in promotional campaigns, press releases, and recap content.
- Booth and activation space as a core event partner.
- National recognition as co-organizers of a major esports championship.
Requirements & Limited Seats
Organizing Partner slots are limited and reserved for serious, active organizations that can help elevate the national esports ecosystem.
- Legally registered company in Nigeria (CAC-registered).
- Financial contribution towards the NEC event budget (ownership stake and revenue rights).
- Track record in hosting, co-hosting, or supporting esports competitions and communities.
- Commitment to NEC standards, professionalism, and integrity.
- Ability to provide operational strength (staffing, logistics, media, community, etc.).
Only 3 Organizing Partner seats are available, collectively holding 65% of the profit share pool allocated to organizers. Distribution can be equal or weighted based on contribution and scope.
Organizing Partner Application (Esports Organizations)
This form is specifically for Nigerian esports organizations that want to become Organizing Partners for the Nigeria Esports Cup. If you’re a brand, institution, or non-esports organization, please use the general partnership form below.
- For registered companies and serious esports organizations only.
- Focused on NEC (Nigeria Esports Cup) as a co-organized flagship event.
- We respond within a minimum of 3 business days.
Brand / Institutional Partnership & Sponsorship
This form is for brands, institutions, and organizations looking to partner with or sponsor NEC and/or the School Esports Education Tour. Share a few details and we’ll follow up with a tailored proposal.
- Ideal for consumer brands, tech, finance, media, and educational partners.
- Covers both NEC and the School Esports Education Tour.
- Our team responds within a minimum of 3 business days.